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Regional Commercial Forecasting Manager, CPWS - Central Region

Dallas, TX
What You Need To Know

Open your future to incredible career potential. Work for an industry-leader who invests in their people. Southern Glazer's Wine & Spirits is North America's preeminent wine and spirits distributor, as well as a family-owned, privately held company with a 50+ year legacy of success. We were named by Newsweek as a Most Loved Workplace and are included on the Forbes lists for Largest Private Companies and Best Employers for Diversity.

As a full-time employee, you can choose from a full menu of our Top Shelf Benefits, including comprehensive medical and prescription drug coverage, dental and vision plans, tax-saving Flexible Spending Accounts, disability coverage, life insurance plans, and a 401(k) plan. We also offer tuition reimbursement, a wellness program, parental leave, vacation accrual, paid sick leave, and more.

At Southern Glazer's, you'll enjoy an environment where continuous learning and growth are supported and experience a culture where you are respected, and your voice is heard. If you're looking to fill your glass with opportunity, come join our FAMILY.


We are seeking an experienced and dynamic Commercial Forecasting Manager to lead our commercial forecasting process. The Regional Commercial Forecasting Manager will collaborate closely with Sales, Trade Development, Site Leadership, and Finance to enhance the predictability and visibility of our plans. This role will take ownership of the Commercial Sales Planning process for the market, acting as a local subject matter expert and driving improvements in current processes and execution.

As Southern Glazer's Wine & Spirits (SGWS) moves towards a unified depletion plan with suppliers, the Commercial Forecasting group will play a pivotal role in its success. This group will provide essential support to Trade Development teams in accurately forecasting demand, fostering close collaboration with Sales & Operations Planning, market sales teams, and key suppliers like Diageo and Moet.

Reporting to the National Director of Commercial Forecasting, the Regional Manager of Commercial Forecasting will work closely with Vice Presidents of Trade Development to execute the national planning strategy within their respective regions. This involves ensuring an integrated Depletions Forecast across all systems and establishing robust processes and training to facilitate effective execution of our strategic objectives

Primary Responsibilities

  • Collaborate with sales, trade marketing, and finance teams to gather and consolidate sales data, customer insights, and market trends.
  • Monitor and analyze sales trends, seasonality, and promotional activities to identify patterns and anticipate changes in customer demand.
  • Validate forecast accuracy and adjust forecasts as needed based on actual sales performance, customer feedback, and market dynamics.
  • Provide regular reports and updates on demand forecasts, sales performance, and key metrics to stakeholders across the organization.
  • Facilitate commercial meetings as needed to ensure all parties are aligned and all key issues and opportunities are addressed.
  • Support the S&OP process by participating in planning meetings, reviewing demand forecasts, and collaborating with cross-functional teams to align sales forecasts with supply plans and inventory targets.
  • Promote Forecast Accuracy by reinforcing a culture of constant metric evaluation and conducting periodic training to Trade Development/Commercial teams in areas of opportunity.
  • Identify opportunities for process improvements and automation to enhance forecast accuracy, efficiency, and scalability.
  • Lead the implementation of processes, systems, and organizational development to build a robust sales and financial plan
  • Ensure Depletions Forecasts are reconciled and in sync across all platforms utilized by SGWS, Coastal Pacific Wine & Spirits, Diageo and Moet as applicable, enabling OnePlan. Examples of these systems include: Blue Yonder, Commits, CPS, E2Open, etc.
  • Assist in ad-hoc analysis, special projects, and initiatives as assigned by National Director of Commercial Forecasting

Additional Primary Responsibilities

  • Incorporate benchmarking and leverage best practices with other sites to further shape and improve commercial planning processes
  • Ensure process standardization where applicable through all reporting divisions within the state
  • Provide regional ongoing support to users for commercial sales planning tools
  • Trains all stakeholders on commercial sales planning processes
  • Help drive and execute one aligned forecast in all markets and see the plan to fruition by eliminating barriers and alleviating operational bottlenecks
  • Perform other job-related duties as assigned

Minimum Qualifications

  • Bachelor's degree in related field; or an equivalent combination of education and experience
  • 5 years of relevant experience
  • Proven experience in influencing and presenting
  • Proficiency in Excel and Analytical capabilities
  • Strong experience in commercial business planning, program management, and other relevant cross-functional processes required.

Physical Demands

  • Physical demands include a considerable amount of time sitting and typing/keyboarding, using a computer (e.g., keyboard, mouse, and monitor), or adding machine
  • Physical demands with activity or condition may occasionally include walking, bending, reaching, standing, squatting and stooping
  • May require occasional lifting/lowering, pushing, carrying, or pulling up to 20lbs

EEO Statement

Southern Glazer's Wine and Spirits, an Affirmative Action/EEO employer, prohibits discrimination and harassment of any type and provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Southern Glazer's Wine and Spirits provides competitive compensation based on estimated performance level consistent with the past relevant experience, knowledge, skills, abilities and education of employees. Unless otherwise expressly stated, any pay ranges posted here are estimates from outside of Southern Glazer's Wine and Spirits and do not reflect Southern Glazer's pay bands or ranges.